{"id":79381,"date":"2024-03-13T01:57:28","date_gmt":"2024-03-13T01:57:28","guid":{"rendered":"https:\/\/royalblue-walrus-190090.hostingersite.com\/?p=79381"},"modified":"2024-03-13T01:57:28","modified_gmt":"2024-03-13T01:57:28","slug":"my-account-2","status":"publish","type":"post","link":"https:\/\/news-ngo.com\/?p=79381","title":{"rendered":"My Account"},"content":{"rendered":"

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TikTok\u2019s New Policy Restricts Users Under 18 From Giving Money to Streamers Without Parental Consent<\/p>\n

It will relieve some pressure as content creators lose revenue stream<\/p>\n

The video-sharing platform is preventing content creators to pressure underage users to gift virtual money.<\/p>\n

Josh Sternberg<\/p>\n

@joshsternberg<\/p>\n

Josh Sternberg is the former media and tech editor at Adweek.<\/p>\n

At the beginning of December, TikTok announced it was stepping in to curtail potential misuse of virtual gifting during livestreams, where users can directly pay the content creators they enjoy through virtual gifts.\u00a0<\/p>\n

In a post on Dec. 3, the company\u2019s head of safety for TikTok U.S., Eric Han, said the platform will ” continue to have a 16-plus age limit for a user to host a live stream, our updated policy will only allow those aged 18 and over to purchase, send or receive virtual gifts.”<\/p>\n

Prior, anyone between 13 and 16 years old could send gift and anyone over 16 could receive<\/a> them.\u00a0\u00a0<\/p>\n

“We are making these changes to foster a safe environment where users of all ages can enjoy a live stream without encountering misuse, such as any pressure to send virtual gifts,” Han wrote.<\/p>\n

The company has also been rolling out this message to its influencers:<\/p>\n

However, a certain set of influencers are annoyed that the company has taken away the gifting feature.\u00a0<\/p>\n

Parker Pannell, a 16-year-old TikTok influencer with more than 1 million followers , has been on the platform for a little over a year. He said only in the past couple of months he started making money from the platform, albeit indirectly.<\/p>\n

“What kind of sucks about TikTok is that you can\u2019t directly monetize through it because they\u2019re not sending out a weekly paycheck,” Pannell said. “So the way people were monetizing were through TikTok livestreams [was what] you can send in gifts.”<\/p>\n

Those reported gifts, or coins, are a smorgasbord of teen iconography with attached monetary value: p andas and Italian hands (five cents each), rainbow pukes (50 cents), love bangs (25 cents), concerts (ranging from $5 How to sell stuff on ebay for students<\/a> $10 Tips on How To Start a Business Successfully<\/a>) and an illustrated token called drama queen (about $50).\u00a0<\/p>\n

For creators with significant followings, the gifts\u2014and the numbers\u2014add up.\u00a0<\/p>\n

“I know people who have made over $10,000 on a live stream,” Pannell said, who added that he\u2019ll make several hundred dollars per stream. “And because these fans go hard like [the content creators are because] they want to be supporting their favorite creators.”<\/p>\n

But now this valued revenue<\/a> stream has gone away. TikTok\u2019s new policy is aimed at prohibiting teens from sending in money without parents\u2019 permission, in part because the company feels like the influencers are exploiting younger viewers. Some were reportedly given false promises for the exchange.<\/p>\n

Pannell said that this kind of decision will affect the app and creators in specific ways.\u00a0<\/p>\n

“Obviously people are losing money off of this,” he said. “And I\u2019m seeing a lot of people out here who are either taking a break from TikTok, \u2026 which obviously is not going to last for very long because I know TikTok is not going to change this.”<\/p>\n

But Pannell also concedes there are others “exploiting your viewers more than anything and really pressuring them in the wrong ways.”\u00a0<\/p>\n

What that looks like is influencers telling viewers where people can send money off the platform, on other sites like Venmo and CashApp. And in return for money, the influencer will give a “shout out.”\u00a0<\/p>\n

“I feel like that\u2019s really like taking advantage of your younger viewers,” Pannell said. “I don\u2019t think it\u2019s the right thing to do for you and your viewers because the kids don\u2019t know any better.”<\/p>\n

While Pannell is just one influencer who is annoyed he\u2019s losing an easy revenue stream, he understands and appreciates TikTok\u2019s policy as it promotes safety and community, even if the changes come with ripple effects.\u00a0<\/p>\n

“But I definitely think it\u2019s just gonna keep on changing the way the content creators would be looking at the platform,” he said.<\/p>\n","protected":false},"excerpt":{"rendered":"

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Josh Sternberg @joshsternberg Josh Sternberg is the former media …<\/p>\n","protected":false},"author":8848,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[10246],"class_list":["post-79381","post","type-post","status-publish","format-standard","hentry","category-1","tag-day-to-day-of-a-web-developer"],"yoast_head":"\nMy Account - \u062c\u0631\u064a\u062f\u0629 \u0627\u0644\u0645\u062c\u062a\u0645\u0639 \u0627\u0644\u0645\u062f\u0646\u064a<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news-ngo.com\/?p=79381\" \/>\n<meta property=\"og:locale\" content=\"ar_AR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"My Account - \u062c\u0631\u064a\u062f\u0629 \u0627\u0644\u0645\u062c\u062a\u0645\u0639 \u0627\u0644\u0645\u062f\u0646\u064a\" \/>\n<meta property=\"og:description\" content=\"Log Out Sign In Subscribe TikTok\u2019s New Policy Restricts Users Under 18 From Giving Money to Streamers Without Parental Consent It will relieve some pressure as content creators lose revenue stream The video-sharing platform is preventing content creators to pressure underage users to gift virtual money. 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